Singaporean micro-influencers represent a unique segment within the digital marketing space.
These creators are often seen as trendsetters within their communities and have a profound influence on local consumer preferences and behaviors.
Statistics indicate that campaigns executed by micro-influencers have a 60% higher engagement rate compared to those driven by more popular figures.
Moreover, about 70% of consumers in Singapore reportedly find micro-influencer-driven promotions more relatable and trustworthy, making them a powerful asset for brands looking to expand their reach.
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Dhruv Bindra
@bindra_dhruv
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Daniela Mull
@danielamull
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Enes
@ChanceWash1
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@AlexSaddler
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Chance Washburn
@enesozturkdev
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